Welcome to the Island Jewels Loyalty Club

At Hotel Madeira and Madeira Gems Apartments, we believe in rewarding our guests for their loyalty and support. That’s why we created the Island Jewels Loyalty Club, a programme designed to offer you exclusive benefits and unforgettable experiences. Whether you are a new visitor or a returning guest, our loyalty club has something special for everyone.

Programme Overview

The Island Jewels Loyalty Club is structured into four distinct tiers, each offering increasingly greater rewards and advantages. As you stay with us more frequently, you progress through the tiers and unlock a treasure of benefits designed to enhance your stay with us.

Tiers and Benefits

Orange crystals with "ISLAND JEWELS TOPAZ LEVEL" text on marble background.

Topaz Tier (Level 1)

  • Discount: Enjoy an automatic 8% discount on direct bookings after registering.
  • Incentive: This immediate benefit is our way of thanking you for choosing to stay with us and encourages you to join our loyalty programme.

Amethyst Tier (Level 2)

Criteria: Reach this tier after 5 stays or 15 nights.

  • Discounts: Receive a 10% discount on direct bookings.

Benefits

  • Madeira Flavours: A complimentary basket of fruit or local delicacies upon arrival, adding a delightful touch to your experience.
  • Convenience: Enjoy early check-in or late check-out with a 30% discount, subject to availability.
Amethyst crystal with "Island Jewels" text on a marble background.
Red crystals and Island Jewels loyalty club on marble background.

Ruby Tier (Level 3)

Criteria: Reach this tier after more than 10 stays or more than 25 nights.
  • Discount: Enjoy a 12% discount on direct bookings.

Benefits

  • Madeira Wine: Receive 1 complimentary bottle of Madeira Wine upon arrival.
  • Water: 1 complimentary bottle of water per day.
  • Madeira Flavours: Continue to receive a complimentary basket of fruit or local delicacies upon arrival.
  • Convenience: Continue to enjoy complimentary early check-in or late check-out, subject to availability.
  • Upgrade: Benefit from a complimentary room upgrade, subject to availability, significantly enhancing your stay.

Emerald Tier (VIP Level 4)

Criteria: This invitation-only tier is reserved for guests with exceptional loyalty, influence, or revenue contribution. Reach this tier after more than 30 stays or more than 50 nights.

  • Customisable discounts based on your unique profile.

Benefits

  • All previous benefits: Enjoy all the advantages of the Topaz, Amethyst and Ruby tiers.
  • Exclusive experiences: Access unique experiences such as private tours, special gastronomic events and distinctive local activities.
This tier will only be available in our internal system and will not appear on the website, allowing us to recognise and reward our most special guests discreetly.
Emeralds with "Island Jewels" text and Hotel Madeira logo on marble background.

Join the Island Jewels Loyalty Club today!

Becoming a member of the Island Jewels Loyalty Club is simple and rewarding. Start by registering with us and enjoy your first discount immediately. As you continue to stay with us, you’ll unlock higher levels of benefits, making each visit even more enjoyable.
At Hotel Madeira and Madeira Gems Apartments, we are committed to providing exceptional service and memorable experiences. The Island Jewels Loyalty Club is our way of thanking you for being a valued guest. Join today and start enjoying all the exclusive benefits!

Important clarification:

To ensure a balanced and rewarding experience for our guests while maintaining the exclusivity of our upper tiers, guests may move up through the levels based on the number of stays and the total number of nights stayed. Progression to higher tiers will be validated after the completion of your stay.

Direct progression based on nights stayed:

 If a guest books a substantial number of nights in a single reservation, they may qualify for direct progression to a higher tier after the stay is validated. For example, if you book 16 nights for your first trip and the reservation is validated, you will be promoted directly to the Ruby Level (Level 3) on your next visit.
By incorporating both the number of stays and the total nights stayed into our progression criteria, we ensure that our guests are recognised for both frequent visits and longer stays, enhancing their loyalty experience with us.
Join the Island Jewels Loyalty Club today and start enjoying the exclusive rewards you deserve. The benefits of each tier will be unlocked progressively, offering ongoing incentives for your loyalty and making every stay even more enjoyable.